GuaranteedRate - Mortgage Company
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Will Ruemmele

VP of Mortgage Lending
503 Center Street, Lake Geneva, WI 53147
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NMLS: 555863
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YIPPIE SKIPPIE...... A very special Thank You to all of you for assisting us with this refinance. Gary and I appreciate all of you for making this such a smooth process.

Claudia K. & Gary V. - River Falls, WI | Jan 2018

Will Ruemmele did such an amazing job of pulling this all together in such a short period of time. There were unusual circumstances and Will was able to work with them and secure my loan for my new home. Jennifer & Annette were also extremely helpful and always there to answer any questions I may have had. I can't thank you enough for making this such a smooth transaction. This entire team ROCKS!!!!!!

Dana O. - Oconomowoc, WI | DEC 2017

Thank you all for all your help with this. You moved mountains on this one. Good Job!

George O. - Oconomowoc, WI | DEC 2017

It has been awesome working with you!!!

Tara Y, Realtor of Lake Geneva, WI | NOV 2017

Dream Team- I wanted to send you a great big thank you for everything you all did to make our closing on Friday a reality. We absolutely love our condo and Abbey Springs. Because of all of your efforts we were able to enjoy the 4th of July in our condo and partake in all the festivities that Abbey Springs had to offer. We could not be any happier to be apart of such a wonderful community. You even managed to give us great weather weekend!!! ;-) You are all Rock Stars!!! Thank you...

Cindy C. - Fontana, WI | Jun 2017


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Will interview Q&A

How long have you been in the mortgage business and what inspired you to get into it?
1 began my career in lending in 1998, following a successful 13 year career in real estate sales. I was with AnchorBank for all of those years, until their sale to another lender in 2016. I received the Circle of Excellence award 15 consecutive years, the top tier award that was given for loan production.
Who is your typical customer and what questions do they typically have?
My typical customer is a past customer, or a sphere of influence referral . My customers can expect quick, efficient responses to their needs. We work together to find the best loan product for them and then work to process and close that loan in a timely and pain-free manner.
Tell us about a specific challenging borrowing situation and how you got the mortgage closed and funded.
1 closed a second home condominium In June of this year for a customer that was being turned away by a competing lender. The issue was that the condominium association had no reserves in their budget, which is an issue for many lenders. Guaranteed Rate was able to offer a fixed rate loan to them, utilizing a limited condominium review process. Knowing the rule and knowing that Guaranteed Rate works with an investor that accepts limited reviews, made it possible for that customer to get the loan they wanted. We closed this loan 21 days after the initial application.
How has the mortgage industry changed since you started, and what would you expect in the future?
The mortgage industry has had to adjust to customer thirst for the digital mortgage. Customer's of all ages are relying on information they see on our websites to help them make their lending choice. This does not eliminate the opportunity to give them personal service, but it is critical for them to be able to find you on the internet and to have the tools available that they need to make informed decisions.
What part of the home loan process do customers find most difficult and how do you help them through it?
The initial loan estimate that our industry is forced to use can be a very disturbing document for today's borrowers. It includes some seller charges, may not correctly reflect interest and tax pro rations, and some of the borrower third party service fees are padded estimates. It is critical to have a conversation with your borrower when they review this document to assure them it is only an estimate and is tailored to comply with a complicated lending guideline.
What can borrowers do to insure a smooth mortgage underwriting process?
Issuing a_separate loan summary can clarify much of the mystery that the loan estimate creates. I also use this time to remind the customer exactly what documents we will need for our lending team to be able to submit the loan application for a quick approval. Getting the loan estimated signed and then getting the required documentation within 24 hours is the key to delivering the borrower a quick and smooth lending process.
Are you active in any local associations or community groups, and at what level? What goals and/or success have you helped these groups achieve?
I am a past president of the Lake Geneva Jaycees, the Lake Geneva Lions and was a director in the Lakes Area Realtor Association. I can be seen chairing the Lion's Big Ticket Raffle the first Monday in February and selling corn for the Lion's at Venetian festival every August.
Summary of where you grew up: family, affiliations, college, high school, etc.
1 grew up on a small dairy farm in Hudson, Wisconsin that will celebrate 100 years in 2020. It is operated by my brother, who is a fourth- generation farmer on that land. I graduated from nearby University of Wisconsin-River Falls in 1985 and began my career in real estate sales shortly thereafter. I also dabbled in sports broadcasting, disc jockeying, sports writing and even operated a nightclub that my uncle owned at the time. I married a home town girl, Denise, in 1990, and we have lived in the Lake Geneva Area since that time.
Tell us something that makes you unique or something wacky, yet interesting about you?
I tend to be a wee bit accident prone with a saw or ladder. I went to the ER for stitches five times before the age of 12, and am now comfortably in the double digits for getting stitched and stapled. Amazingly, I still have all my fingers and toes.

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